Bruce began his consulting career in 1975. Prior to B. Greenfield & Associates, he gained his professional experience while with three prominent firms: Coopers & Lybrand (now PricewaterhouseCoopers), KMG Main Hurdman (now KPMG Peat Marwick), and Booz Allen & Hamilton.
His education includes a Masters in Business Administration (with emphasis in Operations Research/Management Science) from The University of Michigan, and a Bachelor of Science degree in Industrial Management from Purdue University. Bruce was elected Certified Management Consultant (CMC) of the Institute of Management Consultants in 1985.